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Discussion: Co-promoting the "Idea for change" and our new ad
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JonPincus |
Co-promoting the "Idea for change" and our new ad
Jan 2 2009, 3:06 PM EST
The timing's perfectly aligned. Can we create a win/win situation by announcing the ad somewhere around January 6-7, and then doing media call on January 12-13 with some other announcement (perhaps a moneybomb)? Any media attention will feed into the change.org call and also the fundraising for the ad. Similarly any partner announcements for the change.org idea focuses attention on us which reinforces the ad. And the combination ties in well with our social networking focus ...Thoughts? Other ideas? Do you find this valuable? |
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Hwaisbren |
1. RE: Co-promoting the "Idea for change" and our new ad
Jan 3 2009, 4:35 PM EST
Hey Jon, how about putting the ad on public access TV? There are a whole lot of stations nationwide and I assume many of their audience base is activist oriented, and they are always struggling for content. Plus, this could provide them with some good publicity online. Most of these stations are hanging on by the skin of their teeth and they are dependent on donations, and if you alert them to the history of GFR I bet a lot of these stations would love to help out in any way they can.Taking part in this kind of campaign could be a huge benefit to their arguments to potential donors. I'm meeting with the director of WYOU next week and will discuss this prospect, and I'm sure she could help out with outreach to other stations and general advice for how to best do this! Do you find this valuable? |
